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Blippi

@Blippi

· YouTube

Blippi is a grown-up in an orange cap visiting real diggers, real places and the people who run them.

Blippi is filmed rather than drawn. One presenter talks straight to camera, goes somewhere real and names what is there, and the places and the people change every time. Songs turn up between the visits, and the tone stays bright the whole way.

Analyzed by KidSight

WHAT IT MEANS AT EACH AGE

0–2

A little young

Blippi shows a two-year-old real things and names them out loud, which is easier to hold at age two than a story is. The point Blippi is making goes past a two-year-old, who will watch the digger and miss the rest.

3–5

Good fit

Age four is where Blippi fits. Machines, animals and what people do all day are the things a four-year-old is already asking about, and Blippi names them right where a four-year-old is.

6–8

A little old

By age seven, Blippi's naming is too easy, because a seven-year-old has known what a digger does for years. The real places still hold some interest. The rest of Blippi is a slow watch at age seven.

9–10

Too old

Blippi has nothing for a nine-year-old, and that is about fit rather than anything being wrong with the show. The whole approach is naming things a nine-year-old named years ago.

WHAT IT’S ABOUT

Trucks and diggers

Jobs people do

How machines work

WHAT IT TEACHES

How things work

Nature and animals

New words

WHAT TO KNOW

Steady and easygoing

SUMMARY

Blippi goes somewhere real, points at what is there and says the name, which is exactly what a four-year-old wants and exactly what a seven-year-old has already done. Play Blippi at age four and expect Blippi to run out.